Business Communication Skills – I FYBCOM/FYBAF/FYBMS Semester I

120.00

Dr. Neeta Chakravarty

First Edition – July 2024

ISBN 978-93-5750-663-2

Description

Business Communication Skills – I

 

Ability Enhancement Courses (AEC)

 

FYBCOM/FYBAF/FYBMS – Semester  I

 

Syllabus (As per NEP 2020) w.e.f. the Academic year 2024-2025

 

Module 1 : Introducing the Theory of Business Communication  (15 Lectures)
1. Concept of Communication
♦ Definition and Meaning of Communication
♦ Process of Communication
♦ Need of Communication
♦ Feedback
2. Communication at the Workplace
♦ Channels of Communication : Downward, Upward, Horizontal, Grapevine
♦ Methods of Communication : Verbal and Non-verbal
3. Impact of Digital Technology on Communication
♦ Internet-enabled Communication; Email
♦ Social Media : FaceBook, Twitter, Instagram, WhatsApp
Module 2 : Business Correspondence (15 Lectures)
1. ♦ Parts of a Business Letter
♦ Layouts of a Business Letter
2. ♦ Job Application with Bio-data
♦ Letter of Appointment
♦ Letter of Appreciation
♦ Letter of Resignation
3. ♦ E-mails : Job Application via Email
♦ Writing and Responding to Official Emails

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