Description
Business Environment – I
FYBAF/FYBFM Semester I
Syllabus
Module 1 : Business and its Environment (15 Lec.)
(a) Business Objectives, Dynamics of Business and its Environment, Types of Business Environment
(b) Environmental Analysis: Importance, Factors, PESTEL Analysis, SWOT Analysis
Module 2 : Business and Society (15 Lec.)
(a) Business Ethics: Nature and Scope of Ethics, Ethical Dilemmas, Corporate Culture and Ethical Climate
(b) Development of Business Entrepreneurship: Entrepreneurship and Economic Development, Micro, Small and Medium Enterprises Development (MSMED) Act, 2006, Entrepreneurship as a Career Option
(c) Consumerism and Consumer Protection: Consumerism in India, Consumer Protection Act 1986
Module 3 : Contemporary Issues (15 Lec.)
(a) Corporate Social Responsibility and Corporate Governance: Social Responsibility of Business, Ecology and Business, Carbon Credit
(b) Social Audit: Evolution of Social Audit, Benefits of Social Audit, Social Audit v/s Commercial Audit
Module 4 : International Environment (15 Lec.)
(a) Strategies for going Global: MNCs and TNCs, WTO
(b) Foreign Trade in India- Balance of Trade, FDI Investment Flows and its Implication for Indian Industries
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